WHAT WE DO
WE’RE AN INNOVATION PARTNER.
We work with visionary clients in established companies who see a changing world of customers, competitors and technology as an opportunity for growth, rather than retreat.
We collaborate with these leaders to supercharge their transformation agenda by mobilising McCann’s 100+ years of expertise and network of over 20,000 specialists in more than 100 countries.
WHY WE DO IT
ESTABLISHED ORGANISATIONS ARE OPERATING AN INCREASINGLY COMPLEX WORLD.
They are finding it harder to reach their customers, meet their expectations or engender loyalty.
They are struggling to understand and commercialise the opportunities presented by new technology.
Their competitors aren’t who they used to be, and they are increasingly likely to reside in Silicon Valley.
WE BELIEVE THAT ESTABLISHED ORGANISATIONS HAVE AN UNFAIR ADVANTAGE OVER ENTRANTS IN THAT THEY ALREADY HAVE THE BRANDS, RELATIONSHIPS AND CAPITAL REQUIRED TO OWN THE FUTURE.
ALL THEY NEED TO WIN IS A DISRUPTIVE MINDSET, CONTEMPORARY EXPERTISE AND RELEVANT SKILLS.
HOW WE DO IT
WE’VE BUILT A TEAM OF CONTEMPORARY THINKERS, DESIGNERS AND MAKERS.
We use the philosophies, methodologies and tools more commonly found in startups than in the boardroom to help our clients to prioritise more effectively, de-risk critical initiatives and move at speed.
We help the C-Suite to reveal, validate and prioritise the initiatives that will help them build a Meaningful Future.
We help digital teams to build, launch and scale critical platforms, products and services that unlock new growth.
We help marketing teams to create brands, campaigns and content that connect with modern consumers
We help innovation teams to find, prototype and test propositions and business models that disrupt entire categories.
We help customer experience teams to design, develop + deliver multi-channel customer experiences that maintain market relevance.
WHO WE WORK WITH
We’re proud to partner with senior innovation, venturing, digital, customer experience and marketing and some of the world’s most ambitious companies.
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